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Top 10 Amazon Seller Tools

This is the stage at which you get the tools that help scale up your Amazon business. Sellers go through an array of challenges, from product identification up to the optimization of the listings and management of customer feedback.

The purpose of this blog is to take a critical role in the provision of detailed reviews and comparisons for businesses looking for software solutions that will enhance their operational efficiency, market research, and visibility of their products.

All these analyses are based on factual insights and aimed at satisfying the search intent of businesses exploring in this category to ensure that you do have access to the information required for you to make sound decisions. Let’s get into it!

Best Overall

Helium 10

Maximize Amazon success with over 30 tools for product research, PPC, and inventory management.

Best for Beginners

JungleScout

Empower your Amazon business with data-driven product research and insights.

Best Value for Money

AMZScout

Unlock your Amazon potential with AMZScout’s tools for product research and competitor analysis.

Most Comprehensive Feature

Perpetua

Drive ad performance with Perpetua’s automation for Amazon, Walmart, and more.

This guide to the Top Ten Amazon Seller Tools is crafted to assist businesses in identifying software that can streamline operations, enhance product visibility, and ultimately drive sales growth. Whether you’re a small startup or an established enterprise, this carefully curated list is a valuable resource for improving your Amazon selling strategy.

What Are the Top 10 Amazon Seller Tools?

In this curated compilation, we present the top ten Amazon seller tools meticulously selected to empower entrepreneurs in navigating the complexities of e-commerce.

Softlist Take

Using Helium 10 feels like having an all-in-one assistant that’s there to simplify every aspect of selling on Amazon for you. The Refund Genie feature automates the tedious process of managing refunds, making it a breeze to get reimbursements from Amazon​​. 

The Inventory Protector is a godsend for controlling stock levels during promotions, ensuring you don’t run out of stock because of over-purchasing​​. Alerts keep you informed of any suspicious activity, ensuring your brand’s integrity and product listings are protected​​.

Best 

Overall

Price

Diamond Plan starts at $273/month

Discount

Save up to 25% when billed annually

Promotion

Free Trial

Top 10 Amazon Seller Tools Softlist.io

Helium 10 is widely acclaimed as the foremost solution for Amazon selling, primarily owing to its expansive array of tools meticulously crafted to cater to almost every facet of the Amazon marketplace journey. 

Its suite of functionalities encompasses a plethora of critical areas essential for successful commerce on the platform, encompassing but not limited to exhaustive product research, intricate keyword exploration, meticulous listing enhancement, and profound analytical insights.

Key Features

  • Insights Dashboard
  • Product Research
  • Keyword Research
  • Listing Optimization
  • Managed Refund Service
  • Market Tracker

Pricing

  • Diamond- $279/month
  • Platinum- $99/month
  • Starter- $39/month
Softlist Take

The intuitive dashboard of JungleScout simplifies complex data into an easy-to-navigate interface, making product research less daunting and more productive​​. The Product Tracker feature has been particularly useful, providing insights that prevent hasty decisions based on temporary sales spikes and ensuring I focus on products with consistent, long-term potential​​.

The Opportunity Finder tool, formerly known as Niche Hunter, stands out by guiding you through the maze of Amazon’s vast product categories to uncover hidden gems. It has been indispensable in finding profitable niches by setting parameters like average monthly sales, prices, and competition, making it easier to identify lucrative opportunities​​.

Best 

Beginners

Price

Base Plan starts at $49/month

Discount

Save up to 55% on annual plans

Promotion

7 day free trial

Top 10 Amazon Seller Tools Softlist.io

JungleScout is known for its user-friendly interface and detailed educational resources, making it ideal for beginners. The tool also offers step-by-step guidance on finding and launching new products.

Key Features

  • Browser Extension
  • Product Tracker
  • Opportunity Finder
  • Product Database
  • Supplier Database
  • Listing Builder

Pricing

  • Basic– $49/month or $349/year
  • Suite– $69/month or $589/year
  • Professional- $129/month or $999/year
  • Cobalt- Custom Pricing
Softlist Take

AMZScout is quite the game-changer for anyone serious about selling on Amazon. Its standout feature for us, and likely for future users, is the QuickView Chrome Extension. 

This tool allows you to compare products side-by-side directly on the Amazon results page, providing granular details on potential winning products. 

This feature alone can save countless hours by avoiding deep dives into products that wouldn’t have been profitable, allowing users to focus their energy on those with real potential.

Best 

Value for Money

Price

Seller’s Bundle for Amazon starts at $49.99/month

Discount

20% off for annual plans

Promotion

Money-Back Guarantee

Top 10 Amazon Seller Tools Softlist.io

AMZScout offers a range of affordable plans with a good balance of features, making it great for sellers who want valuable insights without a hefty price tag. Their web app and Chrome extension provide essential data for product research at a competitive cost.

Key Features

  • PRO Extension
  • Product Database
  • QuickView
  • Keyword Search for Amazon
  • Keyword Tracker for Amazon

Pricing

Seller’s Bundle for Amazon:

  • Monthly– $49.99/month
  • Yearly: $379.99/Year

Lifetime:

  • Pro Extension: $799.99/Lifetime
  • Seller’s Bundle for Amazon- $1,599.99/Lifetime
  • Dropshipping, Arbitrage, and Wholesale Extension- $999.99/Lifetime
Softlist Take

Perpetua is an indispensable tool for anyone serious about Amazon advertising. Its advanced automation and optimization strategies across Amazon and other marketplaces are a game-changer. 

You’ll appreciate the smart recommendations and contextual, conversion-based bidding algorithms designed to maximize ad spend efficiency and ensure campaigns are always active, aiming for profitable market share growth​.

Best 

Comprehensive Feature

Price

Starter starts at $250/month

Discount

N/A

Promotion

N/A

Top 10 Amazon Seller Tools Softlist.io

Perpetua stands out for offering a wide array of features that cover everything from SEO and PPC to reviews, inventory management, and profit analysis, making it one of the most comprehensive tools available for Amazon sellers.

Key Features

  • Amazon DSP Managed Service
  • Amazon Marketing Cloud
  • E-Commerce Business Intelligence

Pricing

  • Starter- $250/month
  • Growth- $550/month
  • Pro- $550 /mth + % of ad spend managed in Perpetua
  • Enterprise- Custom Pricing
Softlist Take

Teikametrics is an Amazon Seller tool that’s been making waves for its powerful features designed to optimize online stores on platforms like Amazon and Walmart. 

The standout feature that caught my attention, and I believe could significantly benefit future users, is the Flywheel 2.0 feature. This particular technology leverages advanced AI to optimize advertising campaigns, seamlessly integrating data science to boost profitability. 

It’s an asset for strategic business growth, going beyond traditional SEO efforts to provide data-informed insights into advertising strategies​

Price

AI-Power starts at $99/month

Discount

50% off for Limited time

Promotion

N/A

Top 10 Amazon Seller Tools Softlist.io

Teikametrics emerges as a comprehensive tool for Amazon and Walmart sellers seeking to optimize their advertising spend and grow their businesses. Its platform stands out for the integration of automated keyword actions and algorithmic bidding, offering a blend of user-friendly interface and exceptional customer service.

Key Features

  • FlyWheel AI
  • Campaign Optimizer
  • Automated Targeting
  • Automated Bidding

Pricing

  • Basic– Free
  • AI Powered- $99/month
  • Ad Management- Contact Sales
Softlist Take

Viral Launch is designed to assist you in finding, launching, and selling products on Amazon more effectively. Imagine leveraging detailed market insights, competitor tracking, and keyword research tools to optimize your listings and boost sales. 

This platform is particularly beneficial for serious Amazon sellers aiming to scale their business, providing a comprehensive suite of tools to navigate the competitive e-commerce landscape efficiently.

Price

Essential starts at $69/month

Discount

Save with annual billing

Promotion

Free Trial

Top 10 Amazon Seller Tools Softlist.io

Viral Launch is a comprehensive tool designed to support Amazon sellers in maximizing their product visibility and sales. Offering features like market research, keyword discovery, and competitive analysis, it helps users identify profitable opportunities and optimize their listings for better performance. 

This platform is essential for those looking to effectively navigate the complexities of the Amazon marketplace, ensuring their products stand out in a crowded market.

Key Features

  • Product Discovery
  • Market Intelligence
  • Competitor Intelligence
  • Keyword Research
  • Listing Analyzer

Pricing

  • Essentials- $69/month or $690/year
  • Pro- $99/month or $99/year
  • Pro Plus Ads- $199/month or $1,995/year
Softlist Take

RevSeller is a potent browser extension that could revolutionize the way you analyze and decide on products to sell. It simplifies the process of evaluating profit margins, sales rank, and competition levels right on the Amazon product pages, potentially saving you hours of research and helping you make informed decisions quickly. 

This could be a game-changer for managing and expanding your online store efficiently.

Price

$99.99/year

Discount

N/A

Promotion

Free for 30 Days

Top 10 Amazon Seller Tools Softlist.io

RevSeller is a powerful browser extension designed specifically for Amazon sellers, providing instant access to critical data such as profit calculations, sales rank, and competitor analysis directly on Amazon product pages. 

Its intuitive interface and comprehensive data insights help users streamline their product research and decision-making process, making it an essential tool for anyone looking to optimize their Amazon selling strategy and grow their e-commerce business.

Key Features

  • On-Page, Real-Time Calculator
  • Information Where You Want It
  • Customize to Your Preferences
  • Quick Links to Desired Resources
  • See ROI and Profit Margin
  • Number of FBA and MFN Sellers

Pricing

  • $99.99/year
Softlist Take

When using FeedbackWhiz, you’re not just managing feedback; you’re stepping up your Amazon game. This tool equips you with everything needed to track reviews, automate emails, and analyze your sales data, enhancing your relationship with customers and boosting your store’s reputation. 

Its user-friendly dashboard and insightful metrics transform how you perceive and act on customer feedback, making it a cornerstone for any seller aiming to excel on Amazon.

Price

Starter plan is $20

Discount

N/A

Promotion

Free Trial

Top 10 Amazon Seller Tools Softlist.io

FeedbackWhiz is an essential tool for Amazon sellers focusing on automating and optimizing customer engagement and feedback management. It excels in monitoring reviews, sending targeted emails, and offering actionable insights through detailed analytics, which can significantly enhance seller reputation and customer satisfaction. 

This platform is particularly beneficial for those aiming to streamline their operations and foster positive customer experiences, thereby driving sales growth and building a loyal customer base.

Key Features

  • Order Management
  • Feedback Management
  • Product Review Tools
  • Email Automation
  • Monitoring and Notifications
  • Profits and Accounting

Pricing

  • Starter– $20/month
  • Basic– $40/month
  • Professional– $80/month
  • Ultimate- $140/month

9. Keyworx

Softlist Take

Keyworx is your go-to solution for boosting product visibility. Its strength lies in precise keyword tracking and optimization strategies that can elevate your listings’ rankings on Amazon. 

By focusing on the right keywords, you’ll effectively increase your product’s visibility and sales potential, making Keyworx a strategic tool in your Amazon selling arsenal.

Price

Starter is $19/month

Discount

2 months free

Promotion

Free plan available

Top 10 Amazon Seller Tools Softlist.io

Keyworx stands out as a strategic tool for Amazon sellers, focusing on keyword tracking and optimization to improve product visibility and ranking. It offers powerful analytics and insights that enable users to identify and target high-impact keywords, enhancing their competitive edge on Amazon. 

With Keyworx, sellers can refine their SEO strategies, leading to increased visibility, customer engagement, and sales performance. This software is a must-have for anyone serious about maximizing their presence and success on the Amazon platform.

Key Features

  • Track organic and paid keyword rankings
  •  Monitor Best Seller and Amazon’s Choice badges
  • Receive daily alerts with ranking changes

Pricing

  • Starter– $19/month or $190/year
  • Pro– $49/month or $490/year
  • Elite- $99/month or $990/year

10. ZonGuru

Softlist Take

Exploring ZonGuru has been quite the revelation. Diving into its suite of features felt like unlocking a new level of efficiency and insight. The Niche Finder tool, in particular, is a standout, offering both basic and advanced modes to pinpoint top-selling products with precision. 

It’s like having a crystal ball for market demand and competition. The blend of ZonGuru’s in-depth analytics, user-friendly interface, and the strategic edge it provides in product research and listing optimization has been invaluable.

Price

Researcher plan is $49/month

Discount

Save up to 40% with annual plan

Promotion

7-day Free Trial

Top 10 Amazon Seller Tools Softlist.io

ZonGuru elevates the Amazon selling experience with a robust suite of tools designed to optimize product listings and uncover lucrative market niches. Its flagship features, like the Niche Finder and Keywords on Fire, empower sellers with data-driven insights to enhance visibility and drive sales. 

By providing a comprehensive dashboard for business metrics alongside innovative listing optimization and keyword tracking, ZonGuru is an invaluable resource for both new and experienced sellers aiming to maximize their Amazon business potential.

Key Features

  • Niche Finder
  • Chrome Extension
  • Sales Spy
  • Love-Hate
  • Easy Source
  • Keywords on Fire
  • Listing Optimizer
  • Business Dashboard
  • Keyword Tracker
  • IP Monitor
  • Email Automator

Pricing

  • Researcher- $49/month or $348/year
  • Seller- $79/month or $588/year

Conclusion

The best Amazon seller tools provide an all-inclusive suite of features meant to help one run a tight operation, optimize product listings, and grow sales from analytics uncluttered by strategic automation. Helium 10, Jungle Scout, ZonGuru—each specializing in its domain—keyword research, niche-finding, inventory management, and competitor analysis, respectively.

This not only makes life easier for an Amazon seller in a day-to-day capacity but also enables them to have the right data available to be able to make informed decisions, tailor marketing activities, and take control in a highly competitive market. Sellers of products will use this to increase the visibility of the product, escalate the rate of customer interaction, and finally, it will increase their bottom line.

People Also Ask

What are Amazon Seller Tools?

Amazon Seller Tools are software applications that assist Amazon sellers with various aspects of their business, including product research, keyword research, inventory management, and marketing strategies.

While there are many useful tools for Amazon sellers, Helium 10 is often cited as one of the most comprehensive software suites, offering a wide range of features to help sellers build and grow their business on Amazon.

Starting an Amazon FBA business doesn’t necessarily require any specific tools, but using Amazon Seller Tools is highly recommended to enhance your business operations, and there are free tools available for beginners.

The benefits include gaining insights into sales and inventory, finding relevant keywords for marketing, managing inventory efficiently, improving Amazon search engine rankings, and optimizing Amazon Advertising campaigns.

Yes, free Amazon Seller Tools can be highly effective for new sellers. They offer valuable insights and functionalities to help start and grow your Amazon business. Tools like Helium 10’s free plan provide access to product research, keyword discovery, and listing optimization features, making them a great starting point for newcomers to the Amazon marketplace.

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