In this digital age, outreach is a crucial component of any successful business strategy. Whether it’s reaching out to potential clients, building relationships with industry influencers, or connecting with customers, effective outreach is essential for growth and success. However, manually managing outreach efforts can be time-consuming and tedious.
That’s where outreach automation tools come in. These tools streamline and automate the outreach process, saving you time and improving efficiency. In this article, we will explore the concept of outreach tools, their benefits, and some of the best outreach tools available with their price plans.
Understanding Outreach Automation Tools
What are Outreach Tools?
Outreach tools are software applications designed to automate and enhance your outreach efforts. These tools provide a range of functionalities to help you streamline your outreach campaigns, manage your contacts, and track the effectiveness of your outreach efforts. From email automation to personalized templates, these tools offer a wide range of features to optimize your outreach strategies.
Benefits of Automating Outreach
Automating your outreach efforts offers numerous benefits for your business. Firstly, automation saves time and allows you to focus on other important aspects of your business. With outreach tools, you can send personalized emails, track responses, and automate follow-ups, all with just a few clicks. Secondly, automation improves efficiency and productivity.
By eliminating manual tasks, you can streamline your outreach process and reach a larger audience in less time. Lastly, automation ensures consistency in your outreach efforts. With templates and automated campaigns, you can maintain a consistent message and branding across all communications.
Top 17 Best Outreach Tools with Price Plans
1. Reply
Source: Reply
Reply is an email outreach tool that helps you automate and optimize your outreach campaigns. With Reply, you can send personalized emails, automate follow-ups, and track the effectiveness of your campaigns. Pricing plans for Reply.io start at $60 per month.
Pricing Plans
| Free $0 for everyone | Starter $60 per user, per month | Professional $90 per user, per month |
| Inclusions: -200 data credits/month -AI Sequence Generator -Chrome Extension -Data Storage | Inclusions: -1 Mailbox -1K data credits/month -Jason AI -Email Sequences -Basic Reports -PipeDrive and HubSpot integrations -Chrome Extension -Email open, click and reply tracking -Advanced Data Search | Inclusions: -2 Mailboxes -1K data credits/month -Jason AI -Warm-up in Mailtoaster -Everything in Starter + -Multichannel Sequences -Advanced Reports -Salesforce Integration -Calls and SMS -Meetings Booking -Triggers (Automations) -Roles and Permissions |
2. AWeber
Source: AWeber
AWeber offers a user-friendly email marketing solution specifically tailored to assist small businesses in their growth endeavors. With AWeber, small business owners can focus on managing their operations while entrusting the intricacies of email marketing to a dedicated service.
| Unlimited $899/month Billed monthly. | Plus $29.99/month Billed monthly Or $20.00/month Billed annually. | Lite $14.99/month Billed monthly. Or $12.50/month Billed annually. | Free $0.00/ month Upgrade at any time. |
| Unlimited subscribers,single fixed price | Unlimited subscribers,additional subscriber fees apply | Unlimited subscribers,additional subscriber fees apply | Up to 500 subscribers |
| Unlimited email lists | ✓ | 1 Email list | 1 Email list |
| Unlimited landing pages | ✓ | 3 Landing pages | 1 Landing page |
| Unlimited email automations | ✓ | 3 Email automations | 1 Email automation |
| Send 12x subscriber volume, monthly | Unlimited custom segments | 3 Users | Basic email support |
| Personalized account management | Unlimited users | 1 Custom segment | |
| Advanced reporting and analytics | ✓ | 24/7 Support | |
| Advanced landing page features | ✓ | Advanced message analytics | |
| Sales tracking and low transaction fees | ✓ | ||
| Remove AWeber branding | ✓ |
3. ActiveCampaign
Source: ActiveCampaign
ActiveCampaign stands as a versatile and comprehensive platform designed to empower businesses in their pursuit of growth and success. It provides a robust set of tools that encompass email marketing, marketing automation, and customer relationship management (CRM), all essential components for building and nurturing strong customer relationships.
Marketing Pricing Plans:
| Plus $49per month, paid yearly (USD) | Professional $149per month, paid yearly (USD) |
| 3 Users | 5 Users |
| Email Marketing & Marketing Automation | Everything in Plus + |
| Inline, Pop up and Modal Forms | Predictive Sending |
| Landing Pages | Split Automations |
| Facebook Custom Audiences & Lead Ads | Salesforce Integration |
| Site & Event Tracking | Microsoft Dynamics 365 Integration |
| API & Webhooks | Site Messages |
| WooCommerce, Shopify & BigCommerce Integrations | Attribution Reporting |
| Email Content Generation | Conversions |
The email marketing, marketing automation, and CRM tools you need to create incredible customer experiences.
4. Lemlist
Source: Lemlist
Lemlist is an email outreach tool that enables you to create personalized and engaging cold emails. With Lemlist, you can easily create customized email templates, schedule automated follow-ups, and track the engagement of your emails. Pricing plans for Lemlist start at $59 per month.
Pricing Plans
| Email Outreach $59/seat/mo $50/seat/mo/Annually | Sales engagement $99/seat/mo $83seat/mo/Annually |
| Send unlimited emails Smart enrichment AI campaign and icebreaker Personalization at scale Multiple sendersLeads database lemwarm essential planSave $29/mo Automated follow-ups Invite team members Native CRM integrations (Salesforce, HubSpot, Pipedrive) Integrations + API access 250 free tokens every month Unlimited additional tokens | Everything included in Email outreach, plus.. Automated LinkedIn steps lemlist chrome extension (for LinkedIn) Native cold calling integration Custom landing pages Video prospecting 500 free tokens every month |
Lemlist offers Email Outreach and Sales Engagement pricing plans. The Email Outreach plan is priced at $59 per month or $50 per month if one chooses to pay annually. The Sales Engagement plan, priced at $99 per month, offers everything included in Email outreach, plus Automated LinkedIn steps and 500 free tokens every month.
5. Overloop
Source: Overloop
Overloop is a comprehensive sales engagement platform that helps you streamline your outreach campaigns and improve your sales performance. With Overloop, you can automate your outreach efforts, manage your prospects, and track the effectiveness of your campaigns. The pricing plans for Overloop start at $99 per month.
Pricing Plans
| $ 99 /user/month or $ 82 /user/month/Annually |
| Includes: Access all features Multi-channel campaigns Cold email campaigns LinkedIn campaigns 250 Email Finder credits/user/month LinkedIn extension & automation Deals & pipelines Unlimited contacts API & CRM integrations Professional services & support |
6. Close
Source: Close
Close is a sales engagement platform that combines calling, email automation, and CRM functionalities. With Close, you can streamline your outreach campaigns, manage your contacts, and track the performance of your sales team. Pricing plans for Close start at $59 per user per month.
Pricing Plans
| Startup $59 Includes 1 User Per month, billed monthly. Add users for $59/month each, billed monthly. Or $49 Per month, billed annually. Add users for $49/month each, billed annually. | Professional $329 Includes 3 Users Per month, billed monthly. Add users for $109/month each, billed monthly. Or $299Per month, billed annually. Add users for $99/month each, billed annually. | Enterprise $749 Includes 5 Users Per month, billed monthly. Add users for $149/month each, billed monthly. Or $699 Per month, billed annually. Add users for $139/month each, billed annually. |
| Core Features: Store Leads, Contacts, and Opportunities 3 Sequences Email and calendar sync Zapier integration Power Dialer | All Startup features, plus: Increased Leads, Contacts, Custom Fields, and Email Templates Multiple Sequences Custom Activities | All Professional features, plus: Custom Objects (Beta)100 Sequences Call Coaching Predictive Dialer Custom roles & visibility permissions |
7.SalesLoft
Source: SalesLoft
SalesLoft is a leading sales engagement platform that helps you automate and optimize your outreach efforts. With SalesLoft, you can create personalized email templates, automate follow-up sequences, and track the performance of your outreach campaigns. Pricing plans for SalesLoft are available upon request.
SalesLoft Plans
| Features | Essentials | Advanced | Premier |
| Pipeline GenerationAutomated structured workflows, engagement analytics, and pipeline performance | ✓ | ✓ | ✓ |
| Rep CoachingTailored rep insights, team trends, and guidance on seller development | ✓ | ✓ | ✓ |
| Full Customer Lifecycle WorkflowsComprehensive workflows to progress pipeline, close opportunities, and increase customer lifetime value | ✓ | ✓ | |
| Conversation IntelligenceCall recording, transcription, and analytics integrated into the seller workflow | ✓ | ||
| Opportunity ManagementDeal intelligence and pipeline visibility, from prospecting to conversion | ✓ | ✓ | |
| Forecasting & Revenue ManagementAutomatic forecast roll-up, submission, and AI-driven next actions | ✓ |
8. Smartreach.io
Source: Smartreach
Smartreach is an email outreach tool that enables you to automate your cold email outreach campaigns. With Smartreach.io, you can send personalized emails, schedule follow-ups, and track the engagement of your campaigns. Pricing plans for Smartreach.io start at $29 per month.
Pricing Plans
| Email Outreach $29 per seat / month, billed monthly Or $23 per seat / month, billed yearly | Sales Engagement $49 per seat / month, billed monthly Or $39 per seat / month, billed yearly |
| Includes Unlimited Email Campaigns & Follow-ups AI assistance for Content Email accounts from any provider Email Validation Email Deliverability Suite A/B Testing Spam Test Reports Spintax HubSpot / Pipedrive / Zoho CRM Easy integration with email finder tools Zapier & Workflow Automation Shared Inbox: 15 Days History 20 Linkedin Email Finder monthly Credits per seat | “Email Outreach” Features And Unlimited Multichannel Campaigns Outreach via Linkedin, WhatsApp, Calling, SMS, Email Shared Inbox: Full History, Reply Sentiments & Lead Allocations Salesforce / HubSpot / Pipedrive / Zoho CRM Advanced integrations and workflow automation Security – 2FA 30 Linkedin Email Finder monthly Credits per seat |
9. SalesBlink
Source: SalesBlink
SalesBlink is a powerful outreach software that provides a comprehensive suite of features to automate and optimize your outreach campaigns. With SalesBlink, you can automate cold email outreach, manage prospect data, and track the performance of your campaigns.
Pricing Plans
| Growth $29mo Or $25/mo Billed Annually | Scale $99mo Or $79/mo Billed Annually | Business $199mo Or $149/mo Billed Annually |
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SalesBlink’s pricing plans suit different business needs. The Growth plan is priced at $29 per month and includes basic features for small-scale outreach efforts. The Scale plan, priced at $99 per month, offers additional features such as Meeting Scheduler and Unlimited Team Members. The Business plan, priced at $199 per month, is designed for larger teams and includes features such as Team Reports and Priority Support.
10. Gmelius
Source: Gmelius
Gmelius empowers your teams with the ability to effortlessly manage their workload in real-time, ensuring they can process emails at lightning speed and collaborate seamlessly within the Gmail interface. This all-in-one solution enhances productivity and efficiency without the need to switch between different platforms.
Pricing Plans
| Flex $15 for your whole team per month | Growth $24 per user per month if billed yearly | Pro $36 per user per month if billed yearly |
| Up to 10 users included Unlimited workspaces Up to 100 shared conversations/mo Up to 100 rule executions/mo | Up to 10 users included Unlimited workspaces Up to 100 shared conversations/mo Up to 100 rule executions / mo | Billed per user Unlimited workspaces Up to 10k shared conversations/mo Unlimited rule executions |
11. Klenty
Source: Klenty
Klenty is a comprehensive platform designed to streamline and enhance the outreach efforts of sales teams. It offers a systematic approach to executing outreach activities by providing a range of communication channels to engage with potential clients, such as email, phone calls, and social media.
Sales Engagement Pricing Plans:
| Startup $50/per user/month billed annually | Growth $70/per user/month billed annually | Pro $100per user/month billed annually |
| – Email Deliverability Custom Domain Tracking – Random Intervals -Email Volume Control -Sales Ops -Email Analytics -API Connections -Zapier Integration -CSV Uploads -Reply Optimization -Email Analytics -A/B Testing -Engagement Live Feed -Email Personalization Merge Fields -Liquid Templates -Preview & Edit -Approve Before Sending -Task Management Activity Center -GMail Plugin -Email Sequence Automation -24/5 Support | Everything in Startup + -CRM Integrations -Sales Stage Automation -CRM Plugin -Auto-Import and Export -Triggers and Actions -Intent-Based Followups -Intent Score -Sales Playbooks -Multichannel Outreach1-Click-to-Call Dialer -Call Recordings -Outbound and Inbound Voicemail -LinkedIn Automation -SMS Automation -Sequence Frameworks -Sales Management Performance Digests -Advanced Reporting -Roles and Permissions | Everything in Growth + -Sales CoachingGoals & Milestones – Goal Attainment Insights -Goal-Based Team Leaderboards -Data200 Credits (Phone+Email) -Account- Based Prospecting -Account List View -Account Status -Account Engagement Summary -Account-Level Execution -Account CRM Import -Website Tracking -Page Engagement Tracking -Form Submission Tracking |
12. SalesHandy
Source: SalesHandy
Saleshandy’s cold email automation solution enables users to expand their cold email outreach efforts without increasing costs. This tool empowers individuals to send personalized cold emails on a larger scale while maintaining a high level of email deliverability.
Pricing Plans:
| Outreach Basic $36/Month Or $25/Month/Billed Annually | Outreach Pro $99/Month Or $74/Month/Billed Annually | Outreach Scale $199/Month Or $149/Month/Billed Annually |
| Unlimited Email Accounts Unlimited Email Warm-up Sender Rotation Basic Unified Inbox Basic 2,000 Total Prospects 10,000 Monthly Emails 2,500 Email Verification Credits | Everything in Outreach Basic Unlimited Team Members Sender Rotation Pro Unified Inbox Pro 30,000 Total Prospects 125,000 Monthly Emails 10,000 Email Verification Credits | Everything in Outreach ProSender Rotation Scale 60,000 Total Prospects 250,000 Monthly Emails 25,000 Email Verification Credits |
13. QuickMail
Source: QuickMail
QuickMail offers a comprehensive cold outreach solution tailored for intelligent teams and astute marketers who prioritize advanced metrics and exceptional email deliverability. With QuickMail, users can expect an array of sophisticated features and robust performance, making it a top choice for those seeking to optimize their outreach efforts.
Pricing Plans:
| Basic Plan $49/mo | Pro Plan $89/mo | Expert Plan $129/mo |
| 30,000 Emails Monthly 10,000 Active Prospects 5 Email Addresses Unlimited Team Members Free AutoWarmer with MailFlow Reply Handling Zapier Blacklists Monitoring Expert Support | 100,000 Emails Monthly 50,000 Active Prospects 30 Email Addresses Unlimited Team Members Free AutoWarmer with MailFlow Reply Handling Zapier Blacklists Monitoring HubSpot & Pipedrive Native Integration Advanced Analytics Expert Support | 300,000 Emails Monthly 100,000 Active Prospects 80 Email Addresses Unlimited Team Members Free AutoWarmer with MailFlow Reply Handling Zapier Blacklists Monitoring HubSpot & Pipedrive Native Integration Advanced Analytics AI & Sub-Campaigns APIExpert Support |
14. Constant Contact
Source: Constant Contact
Constant Contact is a platform that has the remarkable ability to transform your marketing endeavors from being merely average to truly exceptional. This platform is equipped with an array of accessible and user-friendly tools that are specifically designed to bolster and refine your email and digital marketing strategies.
Pricing Plans:
| Lite $12/month Price based on number of contacts* | Standard $35/month Price based on number of contacts* | Premium $80/month Price based on number of contacts* |
| 1 user 1 GB storage Monthly email sends: 10x your number of contacts Phone & chat support Drag & drop email templates Landing & sign-up pages Marketing CRM Event management Social marketing Automation (welcome email) AI content recommendations** | 3 users 10 GB storage Monthly email sends: 12x your number of contacts Phone & chat support Drag & drop email templates Landing & sign-up pages Marketing CRM Event management Social marketing Automation (pre-built templates) AI content recommendations** Contact segmentation Drill down reporting | Unlimited users 25 GB storage Monthly email sends: 24x your number of contacts Phone & chat support Drag & drop email templates Landing & sign-up pages Marketing CRM Event management Social marketing Automation (pre-built templates) AI content recommendations** Contact segmentation Drill down reporting Revenue reporting Social media ads manager Google Ads Manager SEO recommendations |
15. GetProspect
Source: GetProspect
GetProspect is another popular outreach tool that enables you to find email addresses and automate your outreach campaigns. With GetProspect, you can easily find prospects’ email addresses, create personalized email templates, and track the performance of your campaigns.
Pricing Plans
| Free $0 monthly | Starter $49 monthly Or $34 monthly 412 annual | Growth $99 monthly Or $69 monthly $832 annual | Agency $2 999 monthly |
| Included: LinkedIn extension Advanced filters API Access Export files CSV & XLSX Team data sharing | Everything in Free, plus: CSV Enrichment Zapier integration Priority live-chat support Dashboards & Reports Custom properties | Everything in Starter, plus: Native integrations Team credit sharing | All Growth features plus: Dedicated outreach services Person-based campaigns A/B Testing and optimization SDR, Team, GPT3, Intent DataLive performance dashboard |
GetProspect’s pricing plans are worth to consider: Free, Starter, Growth, and Agency. The Starter plan is priced at $49 per month and includes essential features for small businesses. The Growth plan, priced at $99 per month, offers additional features such as Native integration and Team Credit Sharing. The Agency plan, priced at $2,999 per month, is designed for larger organizations and includes advanced features such as A/B Testing and Optimization and Live Performance Dashboard.
16. Woodpecker
Source: Woodpecker
Woodpecker is a popular email outreach tool that automates your cold email outreach campaigns. With Woodpecker, you can send automated personalized emails, track responses, and schedule follow-ups. Woodpecker offers a free trial, and pricing plans start at $54 per month.
Pricing Plans
| Cold Email $54/monthly per email slot Or $44 per email slot(billed yearly) | Sales Assistant $64/monthly per email slot Or $52 per email slot(billed yearly) | Agency $59/monthly per email slot Or $48 per email slot(billed yearly) |
| Everything you need to get started with cold emails: Condition-based campaigns & manual tasks Free Warm-up & Recovery for each slot Free email list verification & validation Unlimited follow-ups & team members Deliverability Monitor & Bounce Shield Up to 1500 new prospects contacted monthly A/B testing API keys & integrations | All features from Woodpecker Cold Email and: Linkedin Automation via Dux-Soup Turbo(requires Linkedin Slot) Unlimited follow-ups & team members Up to 1500 new prospects contacted monthlyQ2 A/B testing API keys & integrations | All features from Woodpecker Cold Email and: All clients on one panel Deliverability Monitor for all clients’ accounts Free Warm-up & Recovery for each slot Free email list verification & validation Connect an email from any provider Up to 1500 new prospects contacted monthly A/B testing API keys & integrations |
Woodpecker offers three pricing plans: Cold Email, Sales Assistant and Agency. The Cold Email is priced at $54 per month and includes essential features for small-scale outreach efforts. The Sales Assistant plan, priced at $64 per month, offers additional features such as API keys & integrations and A/B testing.
The Agency plan, priced at $59 per month, is designed for teams and includes features such as Deliverability Monitor for all clients’ accounts and Free Warm-up & Recovery for each slot.
17. Mailshake
Source: Mailshake
Mailshake is a simple yet powerful email outreach tool that enables you to automate your cold email outreach campaigns. With Mailshake, you can send personalized emails, schedule follow-ups, and track the performance of your campaigns. Pricing plans for Mailshake start at $58 per month.
Pricing Plans:
| Email Outreach $ 58 user / month/billed annually | Sales Engagement $ 83 user / month/billed annually |
| Includes: Mail accounts from any provider Email warm-up service (normally $29/mo) Gmail / Outlook / SMTPEmail personalization AI email writing with SHAKEspeare Advanced scheduling & throttling Automated email sequences Respond to leads (Lead Catcher) Salesforce / Pipedrive / Hubspot 1000+ integrations via Zapier A/B testing Prospects view 5k list-cleaning credits monthly 5k recipients per campaign Browser extension Email template management Email deliverability setup assistant | ALL OF EMAIL OUTREACH PLUS: Power phone dialer LinkedIn automation Lead temperature 10k list-cleaning credits monthly 10k recipients per campaign Includes UNLIMITED free dialer minutes to North American phone numbers Phone scripts Account level view & organization Create custom tasks Priority support |
Conclusion
Outreach tools play a vital role in automating and optimizing outreach efforts. The recipient’s business will drastically change. By leveraging the right outreach tools, one can streamline their outreach campaigns, improve efficiency, better results, and achieve the best sales. From personalization features to email tracking and automation capabilities, these tools offer a wide range of functionalities to enhance outreach strategies.
Evaluate specific business requirements and choose the outreach tools that best align with business goals. Automate your cold email outreach, personalize your communications, and watch your outreach efforts soar to new heights.
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FAQ’S
What does the term “cold outreach” mean?
Cold outreach refers to the practice of reaching out to potential customers or clients who have had no prior contact or relationship with your business. It usually involves sending cold emails or making cold calls in order to generate leads and establish connections.
How can I automate my outreach efforts?
You can automate your outreach efforts by using outreach tools that are specifically designed for this purpose. These tools can help you send personalized emails, track email open and response rates, schedule follow-ups, and manage your outreach campaigns more efficiently.
What are some of the best outreach tools available?
Some of the best outreach tools available in the market include Reply.io, Lemlist, AI, Klenty, Woodpecker, SalesHandy, Mailshake, and Verifier. These tools offer a range of features such as email deliverability, automation, tracking, and integration with other platforms.
How can an email outreach tool improve my email deliverability?
An email outreach tool can improve your email deliverability by offering features such as email verification and bounce tracking. These features help ensure that your emails reach the intended recipients’ inboxes and reduce the chances of your emails being flagged as spam.
Can I send cold emails using outreach tools?
Yes, you can send cold emails using outreach tools. These tools are specifically designed to help you send personalized and targeted emails to potential leads or clients. They often include features like email templates, email tracking, and follow-up automation.
Can I integrate outreach tools with other platforms?
Yes, most outreach tools offer integration options with other platforms such as LinkedIn, CRM systems, or email service providers. This allows you to streamline your outreach efforts and manage all your communication channels from a single platform.
How can outreach automation benefit my sales efforts?
Outreach automation can benefit your sales efforts by saving you time and improving your efficiency. By automating tasks such as email sending, follow-ups, and tracking, you can focus more on engaging with leads and nurturing relationships, ultimately helping you close more deals.
What is the price range for outreach tools?
The price range for outreach tools can vary depending on the features and functionalities offered. Some tools have monthly pricing plans starting from $99 per month, while others may have tiered pricing based on the number of contacts or users. It is advisable to compare different tools and choose the one that best fits your requirements and budget.
What are the benefits of using an all-in-one outreach tool?
Using an all-in-one outreach tool can offer several benefits. It allows you to manage all your outreach activities from a single platform, eliminating the need for multiple tools and systems. Additionally, it often provides comprehensive features such as email tracking, automation, integration, and reporting, making your outreach efforts more efficient and effective.
Can outreach tools help me find email addresses for my cold email campaigns?
Yes, some outreach tools offer features that can help you find email addresses for your cold email campaigns. These features utilize various techniques such as email pattern recognition, domain search, and email verification to find and validate email addresses of your prospects or potential leads.
